Convenience Mechanics That Fit the Counter
Short dwell time asks for simpler deals, clearer POS, and crew scripts that take under ten seconds.
Convenience shoppers decide fast. Multi-step redemptions and fine-print bundles die on a crowded counter. Prefer single-condition multi-buys, clear fridge strips, and trial packs that do not need a coupon book.
Pilot in a small store cluster before national rollout. Measure sell-through and crew feedback, then harden the offer language for the wider channel.